“Come, follow me,” Jesus said, “and I will
send you out to fish for people.”
—Mark 1:17
I smiled when I heard it. That familiar bleep that could
only mean one thing. A new follower!
Yay! I
congratulated myself. I’ve been working hard ever since I returned from the
Blue Ridge Mountains Christian Writers Conference, ever since Edie Melson’s
workshop on social networking.
A social networking guru herself, Edie emphasized the importance
of doing so when building a marketing platform. Without an established platform—an
audience that looks forward to your 140-character nuggets of truth and
inspiration and would buy your book chockfull of the same, you may be
hard-pressed to convince a publisher to take a chance on you.